[ Market research. end-to-end run by ai ]
Ask a question. Get the insight. In minutes, at a fraction of the cost. experial handles research end to end.
Self-serve with AI, or let our team run it for you.
Trusted by teams at
[01]
why teams choose experial
Research that used to take weeks now takes minutes.
[02]
the product
Just ask.
You don’t need to design a study, write questionnaires, recruit participants, or analyze data. Just tell experial what you need to know.

[03]
from question to decision
See it work.
A concept test, start to finish, in the time it takes to run a meeting.
[ you ask ]
You tell us what you want to learn and the decision you’re making; we shape the right approach.

[ experial researches ]
We analyze responses, find the key patterns and turn data into insights.

[ you get ]
You receive decision-ready results, including recommendations where useful.

[04]
for every team
Research without the research work.
Traditional research means specialists, agencies, long timelines, and big budgets. experial turns it into an on-demand capability for every team.
Marketing
Test campaigns, claims, creative, and positioning before you spend.
Which message will perform best?
Product
Validate concepts, prioritize features, and uncover unmet needs.
Which features actually matter?
Pricing
Test willingness to pay, price sensitivity and packaging.
What will customers pay?
Brand
Understand awareness, associations, and differentiation.
How is our brand perceived?
Strategy
Explore markets, segments, competitors, and needs.
Where should we play next?
UX & CX
Find the motivations, pain points, and barriers behind behavior.
Why are customers dropping off?
[05]
human + ai
Use the fastest method for the question.
Not every question needs the same kind of evidence.


AI-simulated audiences
Directional answers in minutes, against highly realistic simulated audiences.
Best for:
iteration
rapid exploration
high-frequency research

Human participants
When a decision needs direct feedback, recruit and research the real audiences that matter — from 300M+ people across integrated panels.
Best for:
customer feedback
high-stakes decisions
validation
real-world evidence

Combine both
Start with AI to explore. Validate with humans. Use both when speed and confidence both matter.
[06]
economics
The economics of research have changed.
Traditional research is expensive because people manually do the work. experial automates the work that makes research slow and costly.
[ traditional research ]
Time taken for a study
Weeks
Total cost of a research study
€10,000+
The result: the lowest cost per insight. Not because research is less rigorous because the process itself is dramatically more efficient.
[10]
customer stories
What teams use experial to decide.
[ agency — 55labs ]
“We've run four studies in one afternoon. What used to take six weeks and a significant agency budget was done before our next team meeting”
55labs
[09]
two ways to work
Do it yourself. Or let us do it for you.
Self-serve
Ask the research agent. Describe what you want to know; experial handles the rest: study design, methodology, audience, data collection, analysis, and reporting.
Best for:
teams that want fast, frequent research
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